CamelBak Run Vests email

CamelBak Run vests email

At CamelBak, the eComm team wanted to create a HTML email that highlighted two new run vests. The target audience was hard core trail runners, so creative request was to give this a gritty look & feel. To accomplish this, I went with a dark color palette and high-contrast black & white lifestyle imagery.

  • Client full-time at CamelBak
  • Category Interactive
  • Deliverables HTML email